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image showing fb ads on one side and ig ads on the other side with the word vs in the middle

By The Digital Cauldron
April 14, 2023
Digital, Digital Marketing, Facebook, Marketing, Paid Ads, Social Media

Instagram Ads vs. Facebook Ads: Which Is Better For Your Business?

In today’s digital age, social media advertising has become an integral part of any marketing strategy. Two of the most prominent social media platforms that offer advertising options are Instagram and Facebook. As a business owner, you might be wondering which one to choose to maximize your reach and impact. In this blog, we’ll compare […]

By The Digital Cauldron
March 23, 2023
Blog, Digital Marketing, Marketing, Social Media

What Is Social Media Marketing?

Social media marketing is the use of social media platforms such as Facebook, Instagram, and Twitter to promote your brand, to connect with your target audience, to increase traffic to your website, and to boost sales and revenue. It’s also a great way for brands to monitor conversations and competition. Effective social media marketing requires […]

By The Digital Cauldron
March 10, 2023
Digital, Digital Marketing, Marketing, Paid Ads

The Pros & Cons of Every Automated Bidding Strategy in Google

The most burning question by just about everyone who has a Google Ads account – “When should I use automated bidding?” Automated bidding is a hot topic in our industry. There are always articles talking about the need to use automated bidding, quickly answered by posts warning you should never automate your bidding When it […]

chart on a sheet of paper on a table that shows how to increase revenue by 87 in 12 months or less

By The Digital Cauldron
March 10, 2023
Digital, Digital Marketing, Marketing, Social Media

Business 101: How To Increase Revenue By 87% In 12 Months Or Less

As a business owner, you know that the key to success is attracting and retaining customers. In today’s digital age, one of the most effective ways to do that is through digital marketing. Digital marketing is the process of using various online platforms and tools to promote your business and its products or services. This […]

7 content types that gain the most traffic

By The Digital Cauldron
February 11, 2023
Blog, Digital Marketing, Marketing, Strategy

7 Content Types That Gain the Most Engagement & Links

Struggling to come up with content ideas? Here are seven content types that drive engagement and links to jumpstart your brainstorming. What type of content are you going to create today? I find myself asking that question a lot. These days, content takes on a myriad of different formats to capture eyeballs and win conversions […]

social media networks being shown on the screen of an iphone in the hand of a person

By The Digital Cauldron
February 11, 2022
Blog, Digital, Digital Marketing, Marketing, Social Media

How To Up Your Brand’s Social Media Marketing Game

Tired of staring at your social profile for the notifications to rain? Well, the story of every novice marketer’s life. In the era of social media influencers with on-point social media marketing campaigns may get one thinking that it is hard to stand out but it is not, really. Social media marketing through ad campaigns […]

people sitting on a table showing a huge chart with seo written on it and seo tools drawn on the sheet

By The Digital Cauldron
May 30, 2021
Digital, Digital Marketing, Marketing, SEO

The Best SEO Tools That Will Help You Boost Your Ranking In SERPs

With over a decade experience, we’ve established ourselves as one of the pioneering agencies in the region. We understand the importance of approaching each work integrally and believe in the power of simple and easy communication.