The Digital Cauldron

social media marketing

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Facebook Ads vs Instagram Ads: Where To Allocate Your Budget – 6 Considerations

Despite the rebranding at Meta, advertising options on Facebook and Instagram are expected to remain as we know them for the foreseeable future. One hopes that the recent attention from public hearings will encourage the company to address its shortcomings. At the same time, user engagement with ads on Facebook and Instagram and campaign performance […]
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Instagram Ads vs. Facebook Ads: Which Is Better For Your Business?

In today’s digital age, social media advertising has become an integral part of any marketing strategy. Two of the most prominent social media platforms that offer advertising options are Instagram and Facebook. As a business owner, you might be wondering which one to choose to maximize your reach and impact. In this blog, we’ll compare […]
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chart on a sheet of paper on a table that shows how to increase revenue by 87 in 12 months or less

Business 101: How To Increase Revenue By 87% In 12 Months Or Less

As a business owner, you know that the key to success is attracting and retaining customers. In today’s digital age, one of the most effective ways to do that is through digital marketing. Digital marketing is the process of using various online platforms and tools to promote your business and its products or services. This […]
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